How to Start an Online Business

How to Start an Online BusinessSo you want to start an online business. There are many reasons why you’ve come to this decision. Whatever the reason, it’s a great decision. In this article, I have proven steps on how to start an online business.

An online business has unlimited opportunities. According to Internet World Stats, over 87% of the U.S. population is online.

With a proven series of steps, you can have success with starting an online business. Here’s the good news. If others are doing it and succeeding, then you can too. The online business ideas are endless but they all follow these steps.

Proven Steps on How to Start an Online Business

These are some general steps on how to start an online business.

Find a need and fill it. This is the most important step. You have access to millions of people online but you must narrow that down to a specific niche. What are you passionate about? What will differentiate you from others that are in the same or similar niche market? If you don’t have a product of your own, you can sell other people products through affiliate marketing. Most merchants have an affiliate program. Amazon is a simple one to get started with. You can also sell digital products and courses for people that want to learn about internet marketing.

Create your blog and YouTube channel. Take your time finding and registering a domain name that’s a good fit for your business. Both your blog and video content are assets that work for you 24/7 on the Internet. Providing value to your audience is a key factor in how to start an online business. Remember your content is like a bridge between you and your niche market.

Your audience has problems and it’s your mission to solve those problems by providing solutions. That’s how people will be attracted to you. And don’t forget to be consistent! That means writing blog content on a regular schedule and not just once in a while.

Drive traffic to your site. Take the time to learn about search engine optimization or SEO. It’s a must for blog or video content. It will be the difference between people finding your content or not in search engines. Be ready to invest some time and money in learning about this.

Establish yourself as an authority. Yes, there are millions of people on the Internet that all want to learn how to start an online business and be successful. Your mission is to be unique and stand out from the crowd. Be a leader and an expert in learning. The more you learn the more you can implement and then teach those skills to others.

Follow up with your customers and subscribers with e-mail. Be sure to create an email list and direct your audience to opt-in. People who visit your website and opt in to your email list are hot leads for your online business.

Increase your income through back-end sales and upselling. One of your goals with starting and succeeding with an online business is to have a high percentage of repeat customers. Although the first sale is the most difficult one, a percentage of those will become loyal customers if you continue to follow up with them. You can do this by offering products that are complementary to their needs.

The principles of how to start an online business don’t change too much although the technical aspects of it do change. Stick with the basics and keep up with the world of online marketing and you can succeed.

Be sure to check out this 46-minute video which features a guy who gives you ALL of the 4 most critical factors that every ultra successful internet marketer uses. CLICK HERE FOR THE VIDEO.

What is Content Marketing?

what is content marketingWhat is content marketing? You’ve heard this term thrown around a lot in social media. But what does it really mean for you and your online business?

If you are an online marketer or looking to get started, today I’m talking about what exactly is content marketing, why it’s important and how the heck do you actually do it?

According to the Content Marketing Institute, “Content marketing is a marketing technique of creating and distributing valuable, relevant and consistent content to attract and acquire a clearly defined audience – with the objective of driving profitable customer action.

What’s all that mean?

You’re not just throwing content out there. Your purpose is to provide value that is meaningful to your audience.

Be a problem solver and educate people on so they get to know like and trust you.

Understanding what is Content Marketing also means knowing your audience so you know what type of content is meaningful to them.

I talk to lots of people who just throw online content out there and hope it sticks.

That’s not the best content marketing strategy if your end goal is to attract and convert prospects into leads and customers.

Here’s why. Value is what changes the definition from advertising to content marketing.

Most people tend to avoid advertising whereas well-thought out content marketing is sought out and consumed by people.

That’s why you need it for your business!

Four Examples of Content Marketing

Content comes in many shapes and forms. It’s a way to deliver your message to your audience.

There are so many content marketing strategies that it would make your head spin. I’ve got four examples of content marketing to get you thinking in the right direction: Blogging, video, infographics and podcasts.

  • Blogging. Is all blogging content marketing? Not really. If you just post stuff that is boring or full of fluff, where’s the value
  • Video. Creating a content marketing video is easier than you think and really gives you a chance to make a real connection with your audience. Just remember to keep it value-driven.
  • Infographics. You know those vertical images that are full of all types of information? If you don’t have to time to create them yourself, create a Pinterest board and curate others that give education and value to your audience.
  • Podcasts. This is another great way to give advice and value to your audience. Everyone likes to digest content in different ways and you’ll be in front of a whole other audience on iTunes.

There are tons of content marketing opportunities. Find what resonates with you and start moving in that direction.

Before you write that next blog post or create your next video, ask yourself if it will be meaningful to your audience. If not, rethink it!

Learn how to build your content marketing blog like a pro! CLICK HERE to learn more.

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